From The Trenches: 5 Lessons on Implementing Product-Led Growth into an Existing Business with People.ai's Head of Growth
A Talk by David Ly Khim (Head of Growth, People.ai)
About this Talk
It seems like no matter where you turn nowadays, businesses are buzzing about product-led growth (PLG). And while it may be an exciting turning point for companies, almost every webinar, speaking session, or guide is painting this ideal end state and ‘one stop shop’ of how to successfully implement this motion. But not every business is the same nor do they share the same challenges or even starting point. Join David Ly Khim, Head of Growth at People.ai and former Growth Product Manager at HubSpot as he shares the realities of implementing PLG and what lessons he’s brought to People.ai.